Willamette River Initiative

Willamette River Initiative

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Willamette Partnership

Contact Name: 
Bobby Cochran, Executive Director

The Willamette Partnership, formally founded in 2004, grew out of Governor Kitzhaber's Willamette Restoration Initiative. Its mission is to increase the scope, expand the pace, and improve the effectiveness of environmental restoration by building and applying market and incentive-based approaches to conservation. The Willamette Partnership works on the theory that, if designed correctly, emerging markets for ecosystem services can strategically direct significant resources to maintain and restore critical ecosystems. Though the Willamette Partnership's primary service area is the Willamette Valley, its tools and services are applicable throughout the Northwest.